Show Me The Money!

August 6, 2008

So on the heels of the GOA/European Warhammer Online announcement, the Herald has also issued a press statement about the release date and the pricing structure. Happily, it looks like it’s fairly standard:

  • Monthly: $14.99
  • 3-Month Subscription: $41.97 ($13.99/mo)
  • 6-Month Subscription: $77.94 ($12.99/mo)

This is good news to the folks who were worried back when Mark said something about WAR possibly being a higher subscription cost then the now-standard $15/month. It’ll happen some day, but not today with WAR. And that’s a good thing: a higher subscription cost would’ve kept a lot of people from trying out WAR or from switching over from WoW. The 3- and 6-month plans are nice, if also standard.

What I was kind of hoping for was a “lifetime fee”, a one-time cost that would let you play WAR as long as the game was operating. LOTRO did that, and while I never pushed myself across the line to purchase it, I know quite a few did and it helped the game out in the short term by raising a butt-load more of cash (but perhaps hurting it in the long term). Plus, it let people feel okay with taking breaks from the game and not having to play all the time to “get their money’s worth”.

Also, it’d still be cool if in the future, when EA rolls out another MMO or two, that they’d consider the whole Station Pass subscription plan idea. It’s really win-win for them and us!

All in all, however, the date of release is quite welcome (earlier than expected, actually), and the pricing reasonable enough to not be a barrier to play. Kudos!



  1. Yep, they were just WAITING for you to step away from your blog for two minutes… a slight threat of going away for the weekend… and the earth shattered, the skies opened, and the blessings of WAR began to fill the earth.

    What the heck did I just type?

  2. I wonder if the dates will be pushed back like, dare I say it, Blizzard does with most of their titles.

  3. Hey Syp,

    I hoped the same thing about the lifetime subscription. A little digging on the WHA forums brought up MBJ’s post on the topic: no way, no how, and if they ever allow such an option it means that they’re in trouble.

    So, unfortunately, we’re out of luck 😦

  4. Just curious, how much was the lifetime subscription to LotrO?

  5. Hey, did you check out the July teaser trailer? Three seconds of pure kick rectum. Can I link stuff in the comment section here? Meh, here is the site so you can cut and paste:


  6. Yes, I know it would be financially advantageous to have a lifetime subscription option. But in all seriousness, I’m glad they didn’t offer a lifetime subscription. In the long run, I’d rather pay a little bit more to ensure that Mythic knows they need to earn my monthly fee by continuing to provide an incredible game-play experience for years to come.

  7. The LotRO lifetime subscription was $200 in the beginning and for the anniversary. During the majority of the game’s life it was $300.

    Actually, lifetime subscriptions aren’t as advantageous as you would think. As a matter of fact, for every month after your lifetime fee has been paid (that’s a little over 13 months for a $200 subscription, 20 for $300) they’re losing money on you. I think what Lepinski said rings true, so long as we pay by the month, Mythic has incentive to keep us immersed in war.

    Of course, I don’t see why they couldn’t offer the lifetime for a limited time or only to pre-orders or something.

  8. After a look in my crystal Orb im sure that we Europeans will have to pay 23$/Month…..
    But a lifetime Membership would be great

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